The company, which continues its activities in construction, real estate and investment, has chosen us to become a global and trusted brand in the field of institutionalization, branding and growth. We prepared professional brand buddy work with our expert team members and completed brand name and logo design, corporate identity studies and trademark registration processes. At the same time, we ensured the institutionalization of the brand and gained a reliable identity by introducing Trusted Of Brand Name Certificate (GUMIB-TOBNC), which guarantees the reliability of the brand.
In this process, with the professional support of global branding expert BayKanber, the brand name Globinway was determined, which can be used globally.
The most appropriate brand name was determined by considering the services provided during the brand name creation phase. Care was taken to ensure that it was a trade name that could be used globally, and a professional study was conducted by ensuring that the brand name was compatible with the logos, slogans, and corporate works. During the process of identifying a brand name, a study was conducted according to the criteria for finding a brand name. It was taken into account that the brand name should be easy to pronounce, easy to remember, and said in the same tone of voice in every language.
It is ensured that the logo design and global brand name created are compatible. The logo design is also designed to represent the brand’s mission. The trademark has been registered and protected.